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CDT#25 : Tourisme 2023 : comment les voyageurs explorent la Corse ?
20/11/24
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L’Observatoire de l’Agence du Tourisme de la Corse vous dévoile les résultats de l’enquête menée auprès de touristes ayant séjourné sur l’île durant la saison 2023.
Pourquoi cette enquête ?
Non seulement elle dresse portrait des visiteurs, mais elle permet aussi :
- D’analyser les évolutions en comparant les données aux résultats de l’Enquête Aux Frontières 2017 (EAF).
- De valider les tendances relevées lors des études précédentes (2020, 2021, 2022).
- D’explorer les nouvelles dynamiques apparues après la crise Covid-19, pour mieux comprendre les changements dans les comportements des voyageurs.
Des profils touristiques variés et enrichissants
Les touristes qui choisissent la Corse ont des attentes et des motivations diverses. Leur profil évolue en fonction de nombreux facteurs : nationalité, âge, genre ou encore niveau de revenu, rendant cette analyse à la fois intéressante et complexe.
Un outil stratégique pour demain
Le CDT#25 synthétise les enseignements majeurs de cette enquête. Il offre une vision globale des tendances actuelles et propose des insights précieux pour guider les politiques publiques et les professionnels du secteur. Objectif : améliorer l’expérience des visiteurs et adapter les offres touristiques aux attentes d’un marché en constante évolution.
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CDT#25 : Tourisme 2023 : comment les voyageurs explorent la Corse ?